Bengaluru, 22 nd March - SEIKO, the Japanese watch brand with over 140 years of
craftsmanship, proudly announces its unique partnership with Royal Challengers Bengaluru
(RCB) for the upcoming IPL season 2025. With a rich sporting legacy of over 60 years, this
collaboration with Royal Challengers Bengaluru further strengthens SEIKO’s presence in the
sport, bringing together two icons driven by excellence, precision, and performance.
Royal Challengers Bengaluru’s unwavering determination and passionate gameplay reflect the
same precision and pursuit of excellence that define SEIKO, making this partnership a perfect
match. Just as every second counts in a match, SEIKO’s timepieces are engineered with
precision and reliability, making them a perfect fit for the world of sports. SEIKO will showcase its
heritage of craftsmanship while honoring the unwavering spirit of the game and its players.
Speaking about the partnership, Mr. Niladri Mazumder, President & COO, SEIKO India
shared, “SEIKO has a longstanding legacy in sports, built on precision, innovation, and
performance—qualities that mirror the ethos of Royal Challengers Bengaluru. Our partnership
with them is a natural extension of our commitment to excellence, and we are proud to be
associated with a team that exemplifies resilience and performance. This collaboration allows us
to engage with cricket enthusiasts in a meaningful way, reinforcing SEIKO’s presence in the
world of sports.”
Adding to this, Divya Shandilya, PR & Marketing, Royal Challengers Bengaluru, said, “RCB has
always been about pushing boundaries and creating unforgettable experiences for our fans.
SEIKO, with its unmatched legacy in craftsmanship and precision, brings a new dimension to this
journey. This partnership is not just about timekeeping—it’s about celebrating the passion and
energy that make cricket so special.”
As part of this collaboration, SEIKO will celebrate the perfect moments of IPL 2025 through co-
branded campaigns and special fan experiences. As SEIKO and Royal Challengers Bengaluru
unite for this exciting IPL season, the partnership stands as a testament to the brand’s
unwavering commitment to sports. With the countdown to the first match already underway,
cricket and watch enthusiasts alike can expect a season defined by precision, passion, and
unforgettable moments.
