Seiko has been synonymous with watchmaking excellence. A pioneering legacy defined by several world firsts, inspiring generations of enthusiasts and connoisseurs.
Brand Ambassador / Baseball Player
Shohei Ohtani’s determination to grow and evolve resonates deeply with the Seiko Prospex philosophy to “Keep Going Forward.” As both a pitcher and a hitter in Major League Baseball, he has performed at the highest level globally on both sides of the game, an achievement few thought possible.
Seiko Prospex challenges every limit with a collection of timepieces for sports lovers and adventure seekers chasing greatness at sea, in the sky or on land. Since launching Japan’s first diver’s watch in 1965, Seiko’s innovative technology has changed global standards. We are constantly striving to bring ever greater reliability and safety to both professional and recreational divers.
King Seiko has garnered widespread acclaim for mechanical watches that are exemplary in design and exquisite in finish while operating with a high level of accuracy.
Presage combines a Japanese aesthetic sense with traditional craftsmanship and Seiko’s watchmaking skills in an original collection that offers Japanese beauty, quality and long-lasting performance.
A wide array of timepieces that showcase the wealth of tradition in the land of the rising sun.
From dials crafted with traditional Urushi lacquer to those with Arita Porcelain and also watches that mirror iconic cocktails served at bars in Tokyo…
For those with an eye for art, craft and the finer details of life.
The world’s first GPS solar watch. By connecting to the GPS network, an Astron timepiece adjusts to your time zone at the touch of a button and, by taking all the energy it needs from light alone, it never needs a battery change.
A collection of timepieces that showcases the endless possibilities of technology. Crafted for those who travel the world, Seiko Astron timepieces sync with the GPS network and adjust to various time zones at the press of a button. Advanced functionality highlighted by features such as high-speed time zone adjustment, time transfer and more in a durable design.
For over 50 years, Seiko 5 Sports has delivered consistently high levels of reliability, durability, performance and value that have endeared it to lovers of mechanical watches worldwide. Today, with the creation of a new design and a broad new collection, this much loved timepiece is re-born. Welcome to the new Seiko 5 Sports, a collection with all the same values but a fresh new look.
